Thursday, October 15, 2009

Book Makeovers - Many Previously Published Books, Self Published or Conventionally Published Need a Makeover

A Makeover for a book? Indeed many books are just going nowhere. No sales, no recognition, no anything. There can be many reasons why a book isn't selling. Wrong book, wrong time, poorly written, no exposure, or perhaps a very bad appearance. The title could be wrong. The cutest title in the world may be a very bad choice for your book. How about the type style or size of the font? Does it fit the title and subject of the book? What about the graphics, photographs or illustrations? Do they represent the message of the book? How important is color, is that sending the right message?
We react to stimuli based on two things, our genetics and our experiences, science and art. It is that combination that can make a book cover intriguing or not. Not everyone will react the same way, it is very subjective, which is why we must target our "book look" to our target market. The back cover must convey a broader message. If the cover is the hook to lure the reader in, the back is the closing argument. Many back covers just do not close the deal. They wander off at times and do not stay on message, and can be graphically disturbing. Sometimes too much information can be a distraction and detract from your message. The makeover of a back can prove to be the difference in many instances of a book making an impression, getting recognition and improving sales. Why do people get makeovers? The same reason a book may need a makeover...to look better and present a strong, confident appearance.

Barringer Publishing is currently doing a makeover on Dr. Molly Barrow's first relationship book. Dr. Barrow has just released two new children's books and wanted her previous book for singles and couples to have a more updated and better appearance. She felt the cover, back cover and the inside layout, her previous publisher had designed was not what she had hoped it would be. Barringer is currently working on the revised book, which should be launched in early November.

Barringer Publishing has launched two new exciting children's  books by Dr. Molly Barrow. The reviews are coming in - "These are the kinds of books that parents and teachers as well as kids, have been seeking."
For more information regarding Dr. Barrow and her book, Malia & Teacup - Awesome African Adventure please visit www.drmollybarrow.com and www.maliaandteacup.com.

Barringer
 Publishing is a full service publishing house, offering cover and inside book design, editing and printing services, Web site design, graphics, illustrations, public relations and marketing for new books.Barringer Publishing is a subsidiary of Schlesinger Advertising & Marketing, a complete service marketing agency since 1986. For more information please visit www.barringerpublishing.com, email to js@barringerpublishing.com or call 239-262-1146

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